Localization

Time is Money. And Communication too!

By Alicia Gonzalez

6 February, 2014

Time is money
In the localization industry, as in many other industries, time is money. You are losing money every day the release of your product is delayed. But at Jensen Localization we also say that the success of your Project is based on a very simple premise:...

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Summary of 2013

By Alicia Gonzalez

29 January, 2014

2013
Happy New Year! Looking back at 2013 a lot has happened. Both Jensen Localization and the blog have had a busy year and therefore the first article of 2014 is a summary of 2013 to give you a recap of some of the interesting articles from our blog throughout...

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Culture, translation and marketing

By Alicia Gonzalez

6 September, 2012

As you know, localization is the translation and cultural adaptation of a product to a local market. This cultural adaptation goes beyond words and takes place in almost every single product that is localized. In this article we want to give you some examples...

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