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11 September, 2020
Most consumers have shifted to online shopping probably for the convenience it provides. It is only natural that business owners want to leverage on this shift. More and more eCommerce stores have been emerging in the recent Past.
However, making a sale...
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4 September, 2014
You just arrived from your idyllic holidays. You enjoyed great weather, fantastic food and visited interesting cultural spots.
However, there is a bitter taste in what seemed to be a perfect holiday. You had serious trouble finding out what the chef's...
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27 March, 2014
Neither companies nor consumers are limited to do business in their home country. Both for companies that just want to export their products and for those that want to open a branch in a new market, there are many important factors to take into account before...
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6 September, 2012
As you know, localization is the translation and cultural adaptation of a product to a local market. This cultural adaptation goes beyond words and takes place in almost every single product that is localized.
In this article we want to give you some examples...